Dean Benson is the founder and CEO of Visualsoft, one of the UK’s biggest digital agencies and recently awarded ‘Agency of the Year’ at the Northern eCommerce Awards 2018. For over two decades Dean has led the business to new heights with a team of over 250 employees based in Teesside, Newcastle and Manchester, and an employee benefits package to rival that of the inhabitants of Silicon Valley.
Alongside his position on the board of Directors at Visualsoft, Dean is eager to work towards changing the future for young people across the Tees Valley and is a Governor at Teesside University, where he himself studied Computer Science.
The story of the brain behind Visualsoft is somewhat less known than the name it is today. As a child, Dean’s interests differed from those of his peers, while his friends played computer games, he was obsessed with figuring out how they worked. ‘I always had an interest in understanding it,’ he says, ‘I wanted to know who wrote it and how many people used it.’
Dean spent much of his early career helping companies get to grips with the new and fast-developing technology, and even whilst studying at University, held multiple businesses. This early obsession combined with his natural flair for entrepreneurship led to a business idea much larger than any before. 1998 marked the beginning of an agency that would take the industry by storm – Visualsoft.
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